fashion

—

petra. à la mode.

Before there were pixels ... knits. Petra can explain: " Knits are wearable code." Only a true textile nerd who designed knitwear long before she got involved with digital interfaces might draw such a conclusion. Petra may have honed her aesthetic sense designing for industry leaders: DonnKaran, Adrienne Vittadini, Julien Macdonald, and Oscar de la Renta, but she just cant help taking it all a step further. Her deep background in knitwear gives her all the skills needed to help companies in the wearable space. While she has turned sweaters into million dollar sales for worldwide brands and now is drawn to developing products that sustain and serve our future. We now have a new context for clothing and textiles: yarns that change color, or monitor the human heartbeat; She is ready to knit the new code!

portfolio.